“You can yet put it right”

David Attenborough said that humans have “overrun the planet” and we now talk about a climate crisis so there is an urgency for all stakeholders to address sustainability very seriously. In the events industry, event sustainability is one of the fastest-growing trends, and for good reason.

As an event professional, you have a vital role to play in addressing some of the sustainability challenges we face as a planet. It may be something that some of your customers are already expecting. And it may not be long before delivering a fully certified sustainable event is a minimum requirement.

But when you already have a million things to manage, it can be hard to know where to even start.

Here’s how:

  • Analyse areas like travel, waste, food and beverage, energy, printed materials, venue
  • Identify your biggest area of concern
  • Integrate into culture
  • Reduce, reuse, recycle
  • Work with an independent professional company
  • Share your efforts with partners
  • Phase in your initiatives
  • Educate staff and attendees
  • Market your success

There is a huge opportunity for the events industry to embed and showcase sustainability so start now and meeting the sustainability challenges is a win-win for people, businesses and the planet.